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Introduction to the H4H Affiliate Program

  1. 1. What the H4H Affiliate program is
  2. 2. The H4H Affiliate program features
  3. 3. How the H4H Affiliate program works
  4. 4. Contacting support group

1. What the H4H Affiliate program is

Affiliate programs (also known as referral programs or partnership programs) offer a way for people to harness the traffic coming to their web site to generate revenue, without the complication and expense of selling anything themselves. Instead, they earn a commission for producing a transaction. What constitutes a "transaction" and how much it's worth will vary with configuration of your H4H Affiliate Program.

The H4H Affiliate program is offered for sites selling goods or services based on OsCommerce.

The H4H Affiliate program allows you to pay a commission based on a percentage of purchases made by visitors coming from your affiliate's web sites. For example, if your affiliate participating in the affiliate program that offers 10% commission rate and a visitor who purchases US$100 worth of products following your affiliate's site advertisement, then the affiliate will earn US$10 in commissions.

The H4H Affiliate program may also be configured to pay per lead rather than per sale - in other words, if your affiliate brings a prospective customer to your shop then you pay a fixed fee for the chance to market to that customer. This is a typical arrangement for affiliate programs in the insurance and credit card industries, for example.

There are other payment models in the H4H Affiliate program as well, for example a (e.g. small) payment for every visitor sent to a site or a payment for a time of advertising unit (typically a banner or pop-up/pop-under ad) is displayed. When somebody joins your affiliate program, he will be given a page where he will be able to generate specifically formatted URL (or series of URLs) that links to your shop. This enables you to track the traffic coming from your affiliate's site and record the actions (which are rewardable - purchase, lead and so on) take place.


2. The H4H Affiliate program features

    Affiliate Functionality. We have added and updated many features of our Affiliate Program:

  • A person who wants to become an Affiliate of osCommerce based shop fills in the online Application Form and should agreed with an Operating Agreement (with the Affiliate Terms and Conditions).

  • After the person has completed this stage, he/she will receive an email with an Affiliate Account details and HTML link to refer customers that can be inserted into the Affiliate's web pages (as a text link, button link, banner, etc).

  • Once the Affiliate is registered, he/she can log into the Affiliate Account Control Panel to view the Account Information, Top 10 Statistics, Your Account Balance, Product Information.

  • The software is already integrated into osCommerce, all the customers work with similar interface.

  • New Affiliate Program can be re-designed to fit the design of your site.

  • The Affiliate' site can be hosted on any domain.

  • In the Affiliate Account the Affiliate may edit personal info, change password, etc, personal details maintenance is allowed to every Affiliate via the online Affiliate Control Panel.

  • Top 10 products statistics shows the most popular products that Referrals of the Affiliate have bought in the osCommerce shop through the Affiliate link, which helps to define which products bring more money to the Affiliate.

  • Top 10 URLs stats summarize the number of times someone clicked on the Affiliate links through which the visitors came to the osCommerce shop (e.g. if the Affiliate has placed links to the osCommerce shop on several web pages of his web site, the URLs stats will help define the links on which pages have been most effective).

  • Detailed click stats shows the statistics of all clicks and purchases.

  • Your Account Balance presents current balance of the Affiliate, which is updated once an order status is changed to one when commisions is paid.

  • The Transactions History section stores the information about all changes in the balance of the Affiliate, including the ID of the customer who has become the Affiliate's Referral and purchased an item in the shop, date of purchase, price/quantity of the purchased item, percentage of the commission and money earned from the sale.

  • Affiliate News and FAQs system ease the account management and information for affiliates.

  • Invite friends section allows you easily invite your friends or customers to the shop.

    Administrative Functionality:

  • The Administrative Panel of the Affiliate Program is integrated into the Admin Panel of the osCommerce shop. The shop administrator can view the details of each Affiliate and change them.

  • Admin can define how long the Affiliates will be credited (in days or lifetime credits)

  • The Administrator can define how long the cookies will be stored on client's side and the period of time when commissions is paid.

  • Moderated affiliates sign-up available

  • Unlimited amount of affiliates is allowed.

  • The Administrator can set/change/delete commission on certain products, or on the whole categories of the shop.

  • New moderated signup feature is added and can be optionally enabled/disabled.

  • You can manually define when the commission is paid to customer by selecting an appropriate order status.

  • New multi-tier feature which allows to pay multi-tier commissions with configurable number of multi-tier levels.

  • Modify multi-tier levels and multi-tier paid commissions for each level.

  • Create and modify affiliate groups with different preferences.

  • Inform all or individual affiliates with Emails/Newsletters by appropriate tool.

  • The Administrator can also manually add money onto the Affiliate balances (credit feature), and make the Affiliate balances less after the administrator has physically paid the commission to the Affiliate (debit feature).


3. How the H4H Affiliate program works

After you purchase the H4H Affiliate Program and install it into your shop (for more information about installation please refer to Chapter 2, Installation), you should configure it according to your needs (for detailed information about proper configuration please refer to Chapter 3, Configuration). The default H4H AP installation includes an advertisement (a box at your shop's left column) but you can advertise your affiliate program more (e.g. banners, etc) to invite more affiliates to your shop. Once this done, affiliates will register at AP and generate links to your shop categories/products and place them at their own sites.

So, the customers are able to find your site not only through search engines but through affiliates advertisements. Once the customer clicks the affiliate advertisement it redirects him to your shop, tracking the affiliate unique id. If a customer makes a purchase, the affiliate will receive the commission you've set up for the particular category/product.


4. Contacting support group

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